Hilton’s Brand of Boutique Hotels, Curio

ADVERTISEMENT

The collection includes the SLS Las Vegas Hotel & Casino; The Sam Houston Hotel in Houston, Texas; Hotel Alex Johnson in Rapid City, South Dakota and The Franklin Hotel in Chapel Hill, North Carolina, with another property in Portland, Oregon to be announced shortly.

Hilton Launch Curio Hotels

“Our customers and owners have expressed strong interest in a brand from us that includes hotels that can retain their unique identity but also deliver the many benefits of our system, including our Hilton HHonors guest loyalty program,” said Christopher Nassetta, president and CEO of Hilton Worldwide.

Hilton Boutique Hotels Curio

The strategy borrows from the playbook of rival Starwood Hotels & Resorts, whose W Hotels is pitched as a trendy, boutique hotel brand.

While not a boutique hotel in the traditional sense, Curio’s SLS Las Vegas will anchor the Curio collection with big-name collaborations that include Philippe Starck and James Beard Foundation winning chef José Andrés.

Hilton Curio

The $415 million renovation will redevelop the site of the former Sahara Hotel & Resort, a location steeped in Las Vegas history.

Next
Previous

CONTACT US

Join 5 Star Weddings and stay in the know with FREE email updates. Everything you need to know about wedding fashion, lux beauty, lifestyle and much more.

Sending

© 2016 - 5 STAR WEDDING DIRECTORY

Spread the word.. share with your friends

or

Log in with your credentials

or    

Forgot your details?

or

Create Account

Send this to friend