One of my highlights this week was being invited by QVC to an exclusive invitation to meet the multi-talented John Barrowman over a delicious breakfast at the Soho Hotel in London.
You could cut the excitement with a knife as John Barrowman unveiled the launch of his new innovation in male grooming collection. It’s not often that a new name and brand hits the spot, but this one certainly did, I would say that it was on the money, “HIM” simple, clean and yet a powerful word.
So why are we so excited about this new range of male grooming products? I guess you could call it passion, John and his team has a passion and glow as they described how they started from conception, research, testing and finally bringing to market something that men (and woman) have been waiting for for a long time.
This product and the way it has been packaged is great for men in many different situations, but if we look at it from a wedding prospective, the groom will love this not just for the wedding but also to take on honeymoon. Is is also an ideal thank you gift to his best man and ushers.
With naturally inspired formulas and ground-breaking ingredients that dramatically help improve the skin’s appearance, this is one of the most highly anticipated grooming launches of the year.
The first five products will launch as a special set in early September for £19.99
The range fuses scientific knowledge with nature’s know-how to create a simple and effective collection of grooming products for men. All products are made with naturally inspired ingredients and are paraben and sulphate free.
The new Anti-bacterial aftershave balm has a powerful formula including Gymnema Sylvestre extract which is scientifically proven to slow hair growth and density meaning easier and less shaving.
The Daily Face Wash has an abundance of unique ingredients including Jojoba, Coconut, Babassù and Shea Butter and Mango butters which hydrate and purify.
Revive and Refresh Eye Roll-On blends Ruscus, Centella, Calendula, Helichrysum and Aloe barbadensis extracts with Mallow and Chamomile to soothe and refresh.
Cocoa and Shea butters are used in the Daily Face Moisturiser to deeply nourish and hydrate while Passiflora, Avocado, Crambe abyssinica and Jojoba moisturise and protect.
Jojoba and Babassù oils and Shea Butter work together to nourish the skin deeply in Shaving Cream leaving skin soft, nourished and protected.
The multi-talented John Barrowman is the man behind the new grooming collection, HIM, and is available for comment and interview on request.
For more details visit QVC
HIM goes on sale live on QVC at 9.am on Monday 12 September